Designing MVIdee: Where Ideas Grow Into Change
The MVIdee Website serves as a digital hub for the foundation’s mission to turn ideas into social impact through imagination, empathy, and collaboration. It presents MVIdee’s values, projects, and resources in a transparent and engaging way – inviting visitors to explore ongoing initiatives, access materials, and get involved as partners or volunteers.
The redesign focuses on clarity, accessibility, and creative optimism, translating the organization’s forward-thinking spirit into a clear and human-centered online presence.
Client:
MVIdee Stichting
Timeline:
2025, Q4
Ongoing
Responsibilities:
Digital Design
Project Type:
NGO / Foundation Platform
Key Responsabilities
CMS Reorganization: Structured and simplified the WordPress content management system to make updates easier, improve navigation, and support long-term scalability.
Brand System Redesign: Rebuilt the visual system to be cost-efficient and maintainable – reducing reliance on premium plugins and complex layouts, in line with the foundation’s non-profit context.
Empathy-Driven Design Approach: Shifted the website’s tone and structure from a business-oriented presentation to one that reflects the values and communication style of a foundation – transparency, accessibility, and social connection.
Before & After
The redesign introduces a cleaner structure, improved readability, and a more inviting tone that reflects MVIdee’s identity as a creative and socially engaged foundation.
Where the older site felt static and fragmented, the new layout provides a clearer narrative flow – helping visitors immediately understand the foundation’s mission and how they can get involved.
Implementation & Ongoing Work
The new website was designed in Figma and rebuilt in WordPress (Elementor) for flexible, low-cost management.
Built with efficiency and sustainability in mind, the new system reduces reliance on premium plugins and complex templates.
A reorganized CMS now allows the team to easily update content and add new projects—supporting an ongoing, evolving platform.
